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Do you pick up a pencil and write all your papers and complete your assignments without a second thought? Do you volunteer your time to help other people before you finish the current season of your favorite Netflix show? Do you clean your bedroom before it becomes an uninhabitable toxic wasteland? Well if you do, then Marvel may have found its newest superhero because resisting the persuasive powers of procrastination is surely a heroic feat. Beginning a task is usually the

Ok, bear with me here, I know this is an amusing topic but really think about it! Companies use seasonal events and holidays to do special marketing campaigns that we witness. Specifically, I wanted to talk about the all-encompassing holiday season that begins November 1st and ends at the beginning of the new year. After Halloween, the stores keep the orange colors from the day before, but this time they throw in turkeys and some questionable historical figures/practices. Aft

On October 13, 2020, Adrian Molina, Senior Brand Marketing Manager at Aviation American Gin, spoke to our members about his exciting job in the spirits industry! Due to the high-profile nature of his role, we are unable to share a recording of the meeting. Becoming a member is a way for you to be a part of exclusive events like this one (wink, wink). For now, here’s a second-hand account of what happened. From his Manhattan home, Adrian recounted how he got to where he is now

For some people, picking a major and minor is a piece of cake. For others, it’s like deciding what to name their new-born child. At EMU, public relations is a major that requires a supporting minor. The question is, what of the 140 minors at EMU fits best with public relations? Each of the following are possible minor selections that are very compatible with public relations. Communications: Communications and public relations are often considered equal, however in reality, p

Through personal experience, a reality I have quickly come to realize as a public relations major is that many people have a wrong understanding of what public relations is or just simply do know what it is at all. At least that is the case within my own circle of family and friends. When asked at extended family gatherings or by friends I haven’t seen in a long time what my major is, I am often greeted with faces of confusion, assumptions of what public relations is, or ques