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September 16, 2018

A majority of public relations majors fall victim to the same evil question: “What is public relations?” According to the Public Relations Society of America (PRSA), public relations (PR) is defined as “a strategic communication process that builds mutually beneficial relationships between organizat...

June 8, 2018

LinkedIn is the electronic key to professional development and networking in today's competitive job market. LinkedIn is a professional networking service online which was founded with a mission to connect the world's professionals and make them more productive and successful. Besides acting as an e...

March 16, 2018

Increasingly, the role of a public relations professional has expanded to include many different activities. We are not only writing press releases and contacting journalists. Today, we must add in the role of social media management, blog writing, content creation, website design and management, ph...

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February 18, 2019

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Eastern Michigan University is a comprehensive, co-educational public university in Ypsilanti, Michigan. The university was founded in 1849 as Michigan State Normal School.